Fortress

Fortress is a B2B infrastructure company providing blockchain benefits in a simple service model, raising $33M in seed funding.

Total Hires

14

Avg. Embedded Cost Per Hire

$25,886

Estimated Contingent Cost Per Hire

$49,446

Avg. Savings Per Hire

$23,561

Total Estimated Savings

$329,850

Kevin Lehtiniitty

Co-founder

We've gotten higher quality talent, more aligned with our values, and for a lower recruiting cost.

Working with Mat and Invenio has been central to our recruiting strategy. We made the switch from a per-seat outsourced recruiting model to a fixed fee engagement with Mat which at the time seemed extremely high risk but we've gotten higher quality talent, more aligned with our values, and for a lower recruiting cost. I can't recommend the Invenio team enough.

How Fortress Built a Blockchain-Native Recruiting Function - and Quadrupled Its Local Team

About Fortress

Fortress is a B2B infrastructure company providing blockchain benefits through a simple service model - widgets and APIs. A standout in financial services, Fortress enabled bank clients to move from traditional banking hours to 24/7/365 global, instant transactions, backed by a certified Trust company holding a money transmitter license. After raising $22.5M in a seed round, the company was focused on rapidly scaling its core e-payments, e-trust, and "bank of web3" platform.

At a Glance

Partnership Length

14 Months

Total Hires

14

Estimated Savings vs Contingency

$329K

Avg. Savings Per Hire

$23.6K

The Challenge

A unique hiring brief

Fortress needed to scale rapidly after closing a $22.5M seed round - but their hiring was anything but conventional. Every role required candidates who could operate at the intersection of two very different worlds: the highly regulated, compliance-heavy financial services space, and the cutting edge of blockchain technology.

Finding needles in a haystack

From technical and product to business functions, Fortress needed multiple candidates with rare, overlapping domain expertise. The combination of a niche industry, a high hiring bar, and aggressive growth timelines created a recruiting challenge that traditional agencies weren't built to solve.

Why Fortress Chose an Embedded Recruiting Model

A new approach - on a test run

When Invenio was referred into Fortress, the team was upfront: the embedded model was new to them, and they wanted to start with an 8-week test engagement before committing further. That test turned into a long-term partnership.

Deep integration from day one

Invenio embedded directly into Fortress's tools and workflows - including email, Slack, and Lever - and partnered across the entire founding executive team and existing product organization. This allowed the team to move with speed and context, iterating in real time alongside hiring managers throughout the process.

Flexing with growth

Rather than a fixed engagement, Invenio operated as a true flexible partner - pausing, scaling, and running focused sprints as Fortress's hiring needs shifted over time. The result was a long-term relationship built on trust and consistent execution.

Recruiting Installed, Not Outsourced

Roles hired

  • Blockchain Operations Specialists (3x)
  • Head of Product
  • VP of IRA Services (Custodial Trust)
  • IRA & Trust Operations Specialist
  • Banking / Financial Operations Specialist
  • Data Analysts (2x)
  • Senior Technical Product Managers (3x)
  • Fund Processing Specialist
  • SVP Financial Operations
  • Web3 Investigations Manager
  • Financial Analyst

Functions supported

  1. Blockchain Operations
  2. Financial Operations
  3. Trust Operations
  4. Product Management
  5. Data Analysis
  6. Leadership

Beyond execution

Invenio also partnered closely with Fortress's founding executive team on talent roadmap planning, blockchain-specific sourcing strategies, community and event-based hiring initiatives, company hiring content, and offer negotiation and candidate closing - with a focus on operationalizing processes for the long term.

The Outcomes

14 hires across a niche, specialized domain

Over 14 months, Invenio helped Fortress build a team with rare crossover expertise in both regulated financial services and blockchain technology - quadrupling its local headcount and filling multiple senior leadership positions.

Reduced dependency on contingent agencies

Rather than paying large one-time placement fees, Fortress gained flexible embedded recruiting capacity that could pause, scale, and sprint alongside changing business needs.

2021

11-50

Blockchain, Fintech

$22.5M Seed

Ayon Capital, Soaring Investment Management

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